Social Media Marketing To Sell Solar Panels

I m focusing specifically on massachusetts because as you ll see the local aspects of solar energy marketing are important although these tips can be customized for any state.

Social media marketing to sell solar panels.

It s important to give your sales team the knowledge and tools they need to balance these elements and be successful. This page is half website half social media updates. When it comes to solar marketing the important things to consider are the goal of your online campaigns and your targeted audience. Age also matters when you re selling solar panels as a buying incentive.

Younger solar systems do have more appeal to buyers. Based on captains of industry s experience in branding and marketing for renewable energy companies i ve put together this guide. Two way social media communication between homeowners and a solar company can help build the trust needed for homeowners to make the big investment that is going solar. Unlike buying ads or hiring a telemarketing vendor social media is free to use.

Social media marketing is the practice of promoting your business on popular networks like facebook twitter and linkedin. The customers only require a solar product provider whom they can trust with their investment. Excellent incentive if your system is relatively young for your buyer. The article provides 10 powerful strategies for solar marketing.

Facebook is an online platform that your leads will be on so it s worth it to have a marketing presence there. Solar marketing idea 8. Social media is especially valuable to solar companies because of the popularity of sustainable and alternative energy right now. And this is where social media marketing banks on its role of promoting your solar company and at the same time helping the potential consumers as well.

Solar leases cause the most difficulty when owners of solar homes go to sell according to a colorado real estate agent who trains other professionals on solar home sales but that s only one of. The top social media platforms for solar marketing. By derick lila on july 24 2017 comments off on the top social media platforms for solar marketing. Create a facebook business page.

The allure is the warranty. Use social media advertising to extend your reach and get in front of prospects at the beginning of the buying cycle. Selling solar to a homeowner is both a high tech and high touch transaction.